Trends of the new reality after the pandemic
26 Μαΐου 2020 | Corporativo
26 Μαΐου 2020 | Corporativo
When it’s all over there will surely be things that will never be the same. The pandemic will pass, but it has left changes in society that will continue. This is a list with 12 trends on new consumer preferences, habits and customs that have varied, and scenarios in which we should know how to behave.
A double idea is being generated, on the one hand we have become aware of our fragility in the face of an invisible enemy, but also of our capacity and strength in the face of a common goal. The idea of collective criticism appears, and the possibility of modifying the current status quo.
The coronavirus is making us attend the largest teleworking experiment in history, and its advantages, such as the reduction of certain fixed expenses for companies and the flexitime for the family conciliation of workers, may be key to its establishment.
The possible reluctance and mistrust that some people and companies had in technologies vanishes. Thanks to it we have been able, for example, to be in contact with our loved ones through video calls, and it’s an emotional factor that turns the balance in their favor.
Due to the closure of physical stores, online store purchases have increased significantly, being crucial to maintain commercial activity and guarantee jobs, to such an extent that the pandemic may be the definitive trigger for its consolidation in Spain.
3D technology has been at the forefront of the fight against Covid-19 and has helped to prevent health collapse in Spain, for example with the manufacture of protective screens. The potential of this emerging sector has been shown and it will be necessary to pay attention to its evolution.
After this crisis, remote management will be part of the new profile that we will all have, more digital. Due to confinement, many citizens have been forced to carry out administrative procedures online, and it’s foreseeable that the need will become a habit.
This health crisis must be a wake up call, since it can generate greater social awareness regarding the care of the planet and the rational use of its resources. It has been shown that there is a close link between the spread of pandemics and the destruction of biodiversity.
The consumer will demand greater hygiene and prevention measures in all physical spaces. In our sector, workshops for example, in addition to repairing their customers’ cars, could also offer some additional services, such as delivering it clean and disinfected.
The increase in average mileage, due to the preference for own vehicle instead of public transport as a consequence of the fear of a possible contagion, added to an older park age will result in an increased demand for maintenance and repairs.
The post-COVID-19 scenario will possibly prioritize savings. Unfortunately, the economic situation of many people has worsened, and either out of sheer necessity, or out of fear of a similar situation, it will force a change in consumption habits, avoiding large expenses.
The fear caused by the pandemic has upset our values, so health will be a priority, they will increase interest in physical exercise, the consumption of fresh and healthy food, showing a greater interest in products that strengthen your immune system.
Productive relocation in recent decades has meant that in crisis situations, people have to queue up to obtain essential supplies. The strategic reserves, which were only limited to the energy sector, will also expand to the technological or primary sector.
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